Digital revolution continues to gain significance in every sector of India. The Media & Entertainment sector has evolved to a great extent with the emergence of new digital technologies and content distribution models. In the last two years, India has witnessed the launch of several OTT platforms including global players such as Netflix & Amazon Prime thus, challenging conventional content models. While a few traditional content businesses have successfully embraced digital transformation, many are still trying to cope with the evident change digital has brought not only in M&E business models but also in consumer viewing habits.
Innovate or Perish seems to be the mantra for every player in this dynamic sector that still reels under the constant challenge of overcoming infrastructure and regulatory challenges in addition to successful monetizing and protection of copyright.
The 2017 edition of the FICCI Knowledge Series: Fast Track India will focus on:
- Building out a digital company: Evolution of content strategies from creation to monetization
- The impact of evolving digital infrastructure on content consumption patterns
- The rise of online piracy – threats and remedies.