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FMCG

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Fast-moving consumer goods (FMCG) sector is the 4th largest sector in the Indian economy with Household and Personal Care accounting for 50 per cent of FMCG sales in India. Growing awareness, easier access and changing lifestyles have been the key growth drivers for the sector. The urban segment (accounts for a revenue share of around 60 per cent) is the largest contributor to the overall revenue generated by the FMCG sector in India and recorded a market size of around US$ 29.4 billion in 2016-17. However, in the last few years, the FMCG market has grown at a faster pace in rural India compared with urban India. Semi-urban and rural segments are growing at a rapid pace and FMCG products account for 50 per cent of total rural spending.

Market Size: The Retail market in India is estimated to reach US$ 1.1 trillion by 2020 from US$ 672 billion in 2016, with modern trade expected to grow at 20 per cent - 25 per cent per annum, which is likely to boost revenues of FMCG companies. In 2016-17, revenue for FMCG sector have reached US$ 49 billion and is expected to grow at 9-9.5 per cent in FY18 supported by expectations of the total consumption expenditure reaching nearly US$ 3,600 billion by 2020 from US$ 1,469 billion in 2015.


FICCI FMCG committee is actively involved in the issues related to policy & strategy, capacity building and global recognition to the Indian FMCG industry. The policy and strategy agenda include taking steps to stimulate the growth of the industry, implementation of taxation related issues, addressing the regulatory concerns and expanding the horizon of industry by taking up the issues of direct selling distribution model.
 
FICCI FMCG division works under the aegis of FMCG Committee which is composed of the key decision makers of FMCG Industry. The committee comprises of 40 members. It is Co - Chaired by Mr. Saugata Gupta, MD & CEO Marico Ltd.
 
Other prominent members are Emami Limited, Fena Private Limited, Godfrey Philips India Limited, Godrej Consumer Products Limited, Johnson & Jonson Limited, Lotus Herbals Ltd, Nivea India Private Limited, Colgate Palmolive India Ltd, Procter & Gamble, Reckitt Benckiser (India) Ltd, Carrefour WC&C India Pvt Ltd., HUL, Mother Dairy Fruit And Vegetable Pvt. Ltd, Keventer Agro Ltd and many more.
 
Some of the key agendas pursued are as follows:
  • Legal Metrology Act
  • Misleading Advertisements
  • Drugs & Cosmetics Act
  • Direct Selling Guidelines

 

 

Team Leader

Pankaj Singh

Director
2024
Dec
Policy

EPR Guidelines regarding Reuse and Use of Recycled Content in Plastic Packaging

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Nov
Policy

FICCI White Paper on Cosmetics Industry Landscape

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Oct
Press Release

As we work towards a Viksit Bharat, FMCG sector’s adaptability, resilience will be key to shaping a strong and sustainable economy: Chirag Paswan

Study
FICCI Study:SPURring growth in FMCG, retail and e-commerce sectors in India

SPURring growth in FMCG, retail and e-commerce sectors in India

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Event
FICCI Events:

Massmerize 2024

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2023
Mar
Study
FICCI Study:Overview of the Legal and Regulatory Framework: FMCG

Overview of the Legal and Regulatory Framework: FMCG

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Study
FICCI Study:PROPEL Retail and FMCG sectors

PROPEL Retail and FMCG sectors

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Event
FICCI Events:

Massmerize

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2021
Jul
Event
FICCI Events:

Customer Trust Summit 2021

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2020
Aug
Press Release

India wants reciprocal trade with the world: Piyush Goyal

Event

FMCG & Supply Chain Expo 2020: Re-imagining the Future Building Opportunities

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Event

India Virtual FMCG Supply Chain Expo 2020

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2017
Dec
Press Release

State Governments needs to adhere to the Direct Selling Guidelines released by Ministry of Consumer Affairs, Food and Public Distribution

Study
FICCI Study:Ease of Doing Business in India

Ease of Doing Business in India

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Event
FICCI Events:

DIRECT 2017

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2016
Nov
Event
FICCI Events:

DIRECT 2016

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Oct
Study
FICCI Study:Direct Selling: Karnataka - Global Industry Empowering Millions

Direct Selling: Karnataka - Global Industry Empowering Millions

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May
Event
FICCI Events:

FICCI KPMG Report Launch: Direct Selling; Gujarat – Global Industry Empowering Millions in India

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2015
Dec
Study
FICCI Study:Direct 2015: Direct Selling, Mapping the Industry Across Indian States

Direct 2015: Direct Selling, Mapping the Industry Across Indian States

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Event
FICCI Events:

DIRECT 2015

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Nov
Study
FICCI Study:Direct Selling: Andhra Pradesh and Telengana. Global industry, empowering millions in India

Direct Selling: Andhra Pradesh and Telengana. Global industry, empowering millions in India

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Oct
Event
FICCI Events:

FICCI KPMG Report launch : Direct Selling; Andhra Pradesh & Telangana - Global Industry Empowering Millions in India

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May
Study
FICCI Study:Why Banning Plastics Packaging is Not a Viable Option

Why Banning Plastics Packaging is Not a Viable Option

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2014
Dec
Study
FICCI Study:Direct selling A global industry empowering millions in India

Direct selling A global industry empowering millions in India

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Event
FICCI Events:

DIRECT 2014

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May
Event
FICCI Events:

Roundtable on Misleading Advertisement

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Jan
Event
FICCI Events:

Round Table Discussion on Direct Selling in India - Investment Opportunities, Challenges and International Perspectives

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2013
Oct
Event
FICCI Events:

Seminar on Growth of Direct Selling Industry in India - Implications on States

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Sep
Press Release

The INR 6000 cr Direct Selling Industry to Bolster Employment Opportunities-FICCI Knowledge Forum

Event

Round-table on Direct Sales Industry

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Apr
Study
FICCI Study:Direct selling in India: Appropriate Regulation Is the Key

Direct selling in India: Appropriate Regulation Is the Key

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Event
FICCI Events:

MARK`e`DIR : Bringing Market to Consumers

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Press Release

FICCI-IDSA to host 'Mark 'e' Dir: Bringing Market to Consumer' on April 17

2012
Sep
Study
FICCI Study:Background Paper Direct Selling

Background Paper Direct Selling

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Event
FICCI Events:

FICCI Seminar on "New Growth Avenues to reach the Masses"

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Aug
Event
FICCI Events:

Creating Successful Brands: Lessons from FMCG & Retailers

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