Events

In today's dynamic and competitive business environment, innovation plays a critical role in driving sustainable growth and business success. Organizations must continuously develop products that address evolving customer expectations while ensuring faster time-to-market, reduced development risks and greater commercial success.

FICCI, in association with CFBI (Centre for Business Innovation), TQMI International, is organizing a New Product Development (NPD) Programme to help professionals and organizations strengthen their product development and innovation capabilities.

The programme will provide participants with a structured understanding of the end-to-end New Product Development process, covering customer needs identification, concept generation and selection, product design and development, commercialization, and product launch.

Key Learning Areas

• Understanding the end-to-end New Product Development (NPD) process.
• Translating customer insights into successful products through Voice of Customer (VOC) deployment.
• Identifying innovation opportunities and selecting viable product concepts.
• Applying proven NPD tools, frameworks and project management practices.
• Minimizing development risks and improving speed-to-market.
• Enhancing product launch success and building sustainable competitive advantage.

Who Should Attend?

The programme is particularly relevant for professionals from Product Development, R&D, Innovation, Engineering, Marketing, Operations, Quality, Manufacturing and Business Excellence functions who are looking to strengthen their organization's innovation and product development capabilities.