FICCI FRAMES 2024 - Policy Outcome Report

Indian Media & Entertainment Sector Grows 8% in 2023, Digital Media Poised to Surpass TV, Reports FICCI EY launched at FICCI FRAMES 2024

At FRAMES, an annual conclave hosted by the Federation of Indian Chambers of Commerce and Industry (FICCI) industry stakeholders unpacked factors that are shaping M&E businesses today. Themed ‘Reflections. Realities. Road Ahead’, the 2024 FICCI FRAMES helped industry stakeholders, media professionals, and policy experts and practitioners reflect on past trends, lay out present challenges, and look ahead to a future of sustainable growth in the face of technological and economic unpredictability.

Participants focused on varied themes that will shape M&E in the coming years. This document aims to capture over three days of ideation and to summarize and build on stakeholders’ conversations and recommendations and is divided into four broad areas that span the discussions at the conference: mapping consumption trends, anticipating technological shifts, ramping up skilling and education, and deregulating traditional industries.